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How do you describe your property business?

Do you have a property business?

If so, how would you describe it?

Here are some of the words I love for describing my work:

Nourishing, rewarding, edifying, courageous, generous, curious, adventurous…

I love these words because they describe presence, rather than a means to an end.

When you have a property business – even a successful one – it’s easy for your business to become a means to an end. It’s easy to not be present on the journey. When really, right now, the journey is all we have.

Perhaps your ‘end’ is to build a legacy. To change your life. To live abroad. And that’s fine – I admire and approve of those goals. But remember too that the means is as important as the end.

The words we use shape how we understand ourselves, how we interpret the world, and how we treat the people around us. Pay attention to the words you use to describe your property business.

Are you in this as a means to an end? Or is there something else?

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Flip or Flop: The Ultimate Guide to Property Flipping

In this amazon best-selling step by step guide, Abi Hookway teaches you everything from formulating an effective property flip strategy, to preparing the perfect exit strategy to generate maximum returns in as little as 6 months. 

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Wealth Through Property Book

Paul Smith's Wealth Through Property is an essential guide for modern investors. Providing tried and tested tactics to make the most of today's property market, this book provides key information about how you can manage your own time, be your own boss and keep more of what you earn.

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Serviced Accommodation Success Manual

Paul Smith’s “how to” guide designed to support you as you navigate the world of serviced accommodation. This popular serviced accommodation book will teach you how to source properties, and where to market your business, as well as the best practices for running a successful serviced accommodation business through platforms like and Airbnb.

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